New media fosters creativity because media outlets such as the telephone, computer, the internet, and more readily available. We are able to access it and even create it. In the past, media existed in the mind. Stories were either written down or spoken orally. But with new media and technology, that all changed to give us more creativity. Most importantly, new media's ease of use and accessibility makes it easier for users to be creative. If being creative was hard, no one would write books or film videos. But because it is a lot easier today than in the past to do this, creativity is fostered.
An example of new media fostering creativity is evident in the article "Disney Tolerates a Rap Parody of Its Critters. But Why?". Creativity comes in the form of mash-ups of Disney characters by the rapper Soulja Boy. Mash-ups are created by editing snippets of animated movies and TV shows, resulting in music videos with cartoon characters singing. Music and lyrics are by the original artist while the images we see are of cartoons. These videos are humorous and are extremely popular, hitting the billboards ( Barnes 2007).
Combining music and Disney characters is very creative, without the digitization of media, mash-ups would not be possible. It definitely makes a difference and creates lots of opportunities for creativity.
References:
Barnes, Brooks. "Disney Tolerates a Rap Parody of Its Critters. But Why?"
The New York Times. The New York Times, 23 Sept. 2007. Web. 27 Mar. 2015.
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